To build and maintain rapport with people whose primary representation system is visual, watch for and match the following cues:

• They usually sit with an upright posture and move their eyes upward when visualizing.

• Use high tones and breathe in deeply into the chest.

• Use visual-based predicates, for example:

See, Look, Clear, View, Dawn, Reveal, Hazy, Focused, Imagine, Eyes, Take a peek, Take a look, Tunnel vision, Paint a picture, Illustrate, Picture, Short sighted, Show, Read, Dark, Glance, Crystal clear, Sight for sore, Naked eye, Bird’s eye, An eyeful, Overlook.

• Pay attention to people and want to be looked at when they speak.

• They are generally slender in body build.